The debut of Landman on Paramount+ has everyone talking. This new series not only resonates with audiences but has also achieved remarkable ratings, setting a significant milestone for the streaming service.
Created by Taylor Sheridan, known for successful shows like Yellowstone, Landman premiered right after a new episode of Yellowstone. This strategic timing likely boosted its visibility, attracting 5.2 million viewers across both Paramount+ and its live broadcast. To put that in perspective, this means Landman drew in approximately 40% more viewers than the average series premiere on Paramount+.
Landman has quickly established itself as the biggest global series premiere on Paramount+ in two years. It joins an elite group, ranking among the top three most successful season launches in the platform's history, alongside Tulsa King and 1923. This impressive debut also set a record for the most-watched U.S. premiere within its first three days, demonstrating a strong urge among viewers to engage with its narrative.
The series draws inspiration from the 11-part podcast "Boomtown." Set in the bustling oil towns of West Texas, it offers a contemporary story about the quest for fortune amidst the high-energy world of oil extraction. With themes revolving around the lives of both laborers and wealthy investors, the show explores the tensions and triumphs embedded in this dynamic landscape. Issues such as the economic boom's impact on local communities, environmental concerns, and geopolitical shifts resonate with audiences, making the story relevant and timely.
The cast features a blend of talent, including Ali Larter, Jacob Lofland, Michelle Randolph, and Demi Moore. Additionally, Jon Hamm takes on a recurring guest role, enhancing the star power along with guest appearances from Andy Garcia and Michael Peña. This diverse ensemble assures that the show balances serious drama with lighter moments, catering to a wide range of viewers.
With Sheridan directing alongside co-creator Christian Wallace and an experienced production team, Landman promises high-quality visuals and engaging storytelling. This combination implies not just entertainment but also thoughtful commentary on broader societal issues, enhancing the show’s appeal.
As interest in Landman grows and more viewers tune in, it raises questions about its long-term place in the Paramount+ lineup. The strong viewer response highlights a demand for stories that delve into the complexities of human ambition and the shifting dynamics of wealth and power.
Check out our review of the premiere here.
Landman makes a strong statement in the streaming landscape. Its impressive ratings suggest that Paramount+ may have found a hit with this series, which could change how original programming is perceived on the platform. With its rich storytelling and distinguished cast, the show offers more than just a journey of its characters. It invites viewers to reflect on the world they inhabit. Keep an eye on Landman as it develops; it could turn into the next big sensation for Paramount+.
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